Exploring Sharp’s New Production Print Solution: What It Means for Your Business

In the fast-paced world of graphic design and professional printing, staying ahead of the curve is essential. Sharp’s latest innovation, the BP-1200S 6-Color Production Press, represents a significant advancement in production printing technology. By partnering with Touch7 Software, Sharp is offering a solution that not only enhances color capabilities but also streamlines the prepress process for designers and businesses alike. In this blog, we’ll explore what this new solution entails and why it could be a game-changer for your business.

 

The Power of Expanded Color Gamut and Fluorescent Toners

 

1. Enhanced Color Capabilities

One of the standout features of the Sharp BP-1200S is its ability to utilize an expanded color gamut. Traditional printing methods have limitations when it comes to achieving certain colors, particularly vibrant and pastel shades. However, with the integration of Touch7 Software, this press can now produce a wider range of colors, including bold neon tones and subtle pastels that were previously difficult to achieve.

• Touch7 Software Integration: This software is specifically designed to take full advantage of the six-color toner system in the BP-1200S. By simplifying the design process, it enables graphic designers and prepress personnel to create files that make the most of the press’s expanded color capabilities. The result is a more efficient workflow and consistently reliable print quality.

 

2. Introduction of Fluorescent Pink Toner

Sharp’s new production press also introduces an optional fluorescent pink toner, which opens up exciting possibilities for designers. Fluorescent colors are known for their ability to attract attention, making them ideal for marketing materials, promotional items, and any printed content that needs to stand out.

• Marketing Impact: The inclusion of fluorescent pink toner allows businesses to create eye-catching designs that differentiate their brand in a crowded marketplace. Whether for direct mail, posters, or point-of-sale displays, the use of fluorescent colors can significantly enhance the visual impact of your materials.

 

3. Streamlined Workflow with Touch7

Beyond just expanding color capabilities, the partnership with Touch7 Software also means a more streamlined workflow for users of the Sharp BP-1200S. Prepress personnel can quickly generate expanded color gamut files that are ready for print, reducing the likelihood of errors and ensuring that the final product meets design expectations.

• Efficiency in Design: Touch7’s tools simplify the process of incorporating new colors and effects into designs. This not only saves time but also reduces the need for multiple iterations, making it easier for businesses to meet tight deadlines without compromising on quality.

 

Sharp’s Commitment to Innovation in Print Technology

This development is the latest in a series of innovations from Sharp aimed at enhancing the capabilities of their production printing solutions. Previously, Sharp integrated Color-Logic software into the BP-1200S, allowing for the use of metallic toners. This added feature has been particularly valuable for creating luxurious and high-end print products that require a premium finish.

• Metallic Toner Integration: With Color-Logic software, users can effortlessly add metallic special effects to their designs, further expanding the creative possibilities offered by the BP-1200S. This combination of metallic and fluorescent capabilities positions the Sharp BP-1200S as a versatile and powerful tool in any designer’s arsenal.

 

Why This Matters for Your Business

For businesses involved in graphic design, marketing, and high-end printing, the Sharp BP-1200S offers a unique opportunity to elevate your print capabilities. By adopting this technology, you can offer clients more vibrant, attention-grabbing print products that stand out in today’s competitive market.

• Differentiation: In an era where consumers are bombarded with marketing messages, standing out is more important than ever. The ability to produce prints with fluorescent and metallic effects can be a key differentiator for your business.
• Efficiency and Reliability: The streamlined workflow provided by Touch7 Software ensures that your designs are reproduced accurately and efficiently, reducing the risk of costly errors and reprints.

 

Conclusion: Stay Ahead with Sharp’s New Production Print Solution

The Sharp BP-1200S 6-Color Production Press, enhanced by Touch7 and Color-Logic software, represents a significant leap forward in production printing technology. Whether you’re a graphic designer looking to push the boundaries of your creativity or a business seeking to offer clients more impactful print products, this new solution from Sharp provides the tools you need to succeed.

Interested in learning more? Contact Novatech today to explore how Sharp’s production print solutions can benefit your business. Our team is here to help you integrate the latest in printing technology into your operations, ensuring that you stay ahead in a rapidly evolving market.